Last week the White House and the First Lady unveiled there new plan to combat childhood obesity. This is a very serious problem as in the past 30 years the prevalence of childhood obesity has grown to 30% of the population.
There are two main parts to the White House Initiative. First the President has established the creation of a childhood obesity task force and second the first lady will head up a new public relations program called Let's Move. The goals of the programs are to ensure access to healthy, affordable food; increase physical activity in schools and communities; provide healthier food in schools; and empower parents with information and tools to make good choices for themselves and their families.
The Let's Move website, is definitely worth checking out, because is filled with great information about the program and links to other resources. This looks like a great comprehensive program that is tackling the issues from many different angles and over the next few weeks, I'll put up some posts to highlight different aspects of the plan.. I'm very impressed by how many different organizations are involved from the FDA, to USDA, to public schools, to the American Academy of Pediatricians. This type of multidisciplinary approach makes me optimistic that this program could work.